Case Studies

About easyJet

EasyJet Airline is a British airline headquartered at London Luton Airport. It carries more passengers than any other UK-based airline, operating domestic and international scheduled services on 500 routes between 118 European, North African, and West Asian airports.

The Opportunity

When booking holiday flights, 50% of the people have no set idea about where and when specifically they want to go. In spite of this, almost all online flight booking websites need you to say exactly from which airport, to which airport, on which specific dates you want your flight.

That half of the population, including me and possibly you, know vaguely what kind of holiday they are looking for with loose criteria on type of destination/activities, rough date range or time of year, approximate budget, from one of the nearby airports, and so forth, without being specific and determined about anything!

So easyJet decided to take the initiative to provide a solution for this large population to make it easy and quick to make a holiday decision based on all available options. Something that was a perfect match with this loose and vague nature of humans' decision making process.

The Solution

Geeks developed an extremely user friendly, fast and interactive online tool called “trip finder” for easyJet to change the game in online flight booking space.

Using the latest technologies and methods in modern Web development, Geeks delivered this solution based on top world class standards, powered by Geeks Coder technology and the Microsoft .NET platform. It was seamlessly integrated with the existing pricing and booking online infrastructure of easyJet, making it an easy to maintain and operate system.

Results

The “trip Finder” solution makes it a fun, inspiring and interactive experience for individuals wishing to find the best holiday option to suit their preferences, likings, schedule and budget.

The advanced Ajax techniques that Geeks have used in implementation of the solution allows the users to see filtered options by simply playing with the search gadgets instantaneously without even a page refresh. It’s so fast that makes it unbelievable that it’s a “Web” application.